《CIO中国》河南移动业务支援中心王丽总经理来源:  作者:  发布时间:2009-04-16  [ 字号: ]

商业智能数据分析指导业务创新

河南移动业务支援中心王丽总经理谈企业商业数据分析经验
  中国移动通信行业竞争激烈,运营商开始期望在发掘新业务中找到未来营收的亮点;同时随着手机性能的不断提升,各种新业务的实现也成为了可能。但是如何保证为业务找到消费者的同时、不为其他人带来反感就成为了电信精细化经营、分析型营销的一项课题。   本次采访,我们邀请到了中移动河南省分公司业务支援中心的王丽总经理,结合实例谈一谈河南移动目前开展的BI经营分析和分析型营销经验。

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